The global Anti-Counterfeit Packaging Market is forecast to reach USD 248.90 Billion by 2026, according to a new report by Reports and Data. The rise in globalization has increased the level of counterfeit across the globe. Counterfeit goods include jewelry, electronic equipment, clothing, medications, and cigarettes, among others. Secure packaging is witnessing a high demand to avoid counterfeit products.

In this report, the global packaging industry is segmented on the basis of product type, application, technology, and region. The authors have also implemented many primary and secondary research methodologies to derive vital data & information about the key regional markets of the global packaging industry including North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa. The report offers key insights into the factors positively influencing the revenue growth of each regional market and provides information about the most lucrative investment opportunities for all stakeholders, investors, and clients in these markets. Furthermore, the report elucidates the intensely competitive scenario of the Anti-Counterfeit Packaging industry and highlights the key strategic developments taking place in the industry, such as mergers & acquisitions, joint ventures, corporate deals, and partnerships & collaborations.

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Key Players:

Key participants Avery Dennison Corporation, CCL Industries Inc., 3M Company, Dupont, Zebra Technologies Corporation, SML Group, Sicpa Holding SA, Alpvision S.A, Applied DNA Sciences Inc., and Savi Technology, Inc, among others.

Further key findings from the report suggest:

  • Barcodes held the largest market share of 21.8% in the year 2018. The barcode is a series of numbers which, when decoded, identifies the product by date and place of manufacture. These codes are one-dimensional, and the information included in them is limited by the maximum available number of characters that can be scanned or printed at a time.
  • Overt Feature is forecasted to grow with the higher CAGR of 10.9% during the forecast period. This feature enables instant authentication of packaging via visual inspection by a layman. An optically variable feature like holographic devices within designs and color shift links are some of the most common and effective overt security features.
  • Counterfeit medicines in pharmaceutical are among the most lucrative sectors of the global trade. Fake drugs kill or harm millions across the globe and inflict some severe damage to the brand names of big pharmaceutical manufacturers. Lifesaving drugs are also included from the trade in fake medicines. Healthcare & Pharmaceutical held the largest market share of 24.6% in the year 2018.
  • The Asia Pacific region is forecasted to grow with the highest CAGR of 10.7% during the forecast period, owing to the development of the anti-counterfeit packaging market in China and India. Increasing awareness among consumers has led consumers to check the product-related information before purchasing products, in turn, increasing the demand for anti-counterfeit packaging in this region.
  • Zebra Technologies Corporation acquired Temptime Corporation in February 2019. Temptime is a privately held company that monitors temperature and mission-critical applications in the healthcare sector.

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Market Segmentation:

For the purpose of this report, Reports and Data have segmented into the global Anti-Counterfeit Packaging market on the basis of technology, usage features, end-use industry, and region:

Technology Outlook (Volume: Kilo Tons; Revenue: USD Billion; 2016-2026)

  • Barcodes
  • Holograms
  • Taggants
  • RFID
  • Packaging Designs
  • Others

Usage Features Outlook (Volume: Kilo Tons; Revenue: USD Billion; 2016-2026)

  • Overt Feature
  • Covert Feature

End-Use Industry Outlook (Volume: Kilo Tons; Revenue: USD Billion; 2016-2026)

  • Food and Beverage Industry
  • Healthcare & Pharmaceutical
  • Clothing & Apparel
  • Electronics & Automotive
  • Cosmetics & Personal Care
  • Consumer Durables
  • Others

Regional Outlook (Volume: Kilo Tons; Revenue: USD Billion; 2016-2026)

  • North America
    • U.S.
  • Europe
    • UK
    • France
  • Asia Pacific
    • China
    • India
    • Japan
  • MEA
  • Latin America
    • Brazil

Identifying the basic business drivers, challenges, and tactics adopted:

  • The report provides intrinsic details and fluctuating aspects that influence the commercial dynamics of the Anti-Counterfeit Packaging market along with integral factors of the rise in the demand for the product have been mapped across vital geographical regions.
  • An overview of the multifarious applications, business areas and the latest trends observed in the industry has been laid out by this study.
  • Various challenges overlooking the business and the numerous strategies employed by the industry players for successful marketing of the product have also been illustrated.
  • The research inspects the sales channels (indirect, direct, marketing) that companies have chosen for the primary product distributors and the superior clientele of the market.

Thank you for reading this article. You can also get chapter-wise sections or region-wise report coverage for North America, Europe, Asia Pacific, Latin America, and Middle East & Africa.

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