#EventManagementSoftwareMarket Social media platforms are used by practically everyone around the world in today's technology-driven environment. These platforms are both free and reliable. As a result, they assist event planners in meeting their commercial objectives. By tracking their website traffic, they may develop a big customer base through social media marketing and advertising.The event management software enables marketers or event organizers to make use of real-time data to derive meaningful business insights from events that are necessary for organizational success.